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Posted by on Mar 3, 2014 in Video Projects |

Protector Alsafe

Protector Alsafe

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CLIENT:

Protector Alsafe – http://www.protectoralsafe.com.au

BRIEF:

To promote ‘Blended Learning’ in an entertaining yet informative manner to assist in marketing the Blended Learning programs.

PROCESS:

This project was a collaborative work with a colleague, with each of us bringing our own strengths to the project. After a process of carefully refining the message into scripts, we engaged a cartoonist to create the characters and their environments. Selecting just the right music was very important and an engaging voice talent completed the feel that we were after. We communicated throughout the project with a small group of Protector Alsafe team members both nationally and internationally.

OUTCOME:

The video was delivered in two versions – one long and one shorter. The final video was prepared for both web and DVD and formatted for PAL and NTSC countries. This is a great example of a video that is not using traditional video footage and makes for a fresh approach to engaging your audience.

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